Snappy, the all-in-one employee gifting, employee recognition, and branded swag platform helping organizations celebrate employees and customers around the world, has won two 2026 Telly Awards for its workplace comedy video, “The Gifting Intervention.”
The campaign was honored with:
The Telly Awards recognize excellence in branded storytelling, B2B marketing, and video content across global brands, agencies, and organizations.
Watch the award-winning video here: https://www.snappy.com/snappy-videos/gifting-intervention
Created in partnership with Levitate Media, “The Gifting Intervention” was designed to spotlight the business importance of employee recognition programs, employee gifting strategies, workplace culture initiatives, and workforce engagement as organizations adapt to AI, automation, and distributed work environments. The campaign also reflects the shift from one-time holiday gifting toward continuous employee recognition strategies through the employee lifecycle.
Using humor and exaggerated office dynamics, the video explores the tension between transactional workplace culture and strategic employee recognition efforts that improve engagement, retention, morale, and organizational culture. In a crowded B2B marketing landscape, the campaign used comedy to make workplace recognition conversations more relatable, memorable, and culturally relevant for HR leaders and business decision-makers.
The humorous approach resonated strongly with HR leaders and workplace audiences because it reflects recognizable workplace dynamics while reinforcing a serious business truth: employee recognition and meaningful gifting programs directly influence employee engagement, retention, and workplace satisfaction.
The campaign reflects broader workforce trends identified in Snappy's 2026 Workforce Study on employee engagement, employee recognition, workplace appreciation, and retention, which found:
As organizations navigate rising concerns around employee disengagement, retention challenges, burnout, and distributed workforces, employee recognition and gifting programs are increasingly being viewed as measurable drivers of engagement, retention, workplace culture, and organizational performance.
Known for its recipient-choice gifting platform, Snappy helps organizations send personalized gifts at scale while allowing recipients to choose gifts they really want. The platform features more than 250,000 gifts, supports global employee gifting, employee recognition programs, customer gifting, branded swag, experiential gifting, and workplace engagement initiatives for organizations around the world.
