How ERIN Scaled Recognition with Snappy’s Gifting API
Powering Seamless, Scalable Rewards in Employee Referral Software
Executive Summary
ERIN, a leader in employee referral and recognition platform, set out to evolve its recognition program with more personalized, tangible rewards. Previously limited to digital badges and monetary bonuses, the team wanted to surprise and delight users more meaningfully without adding operational overhead.
By integrating Snappy’s gifting API, ERIN embedded seamless non-monetary rewards directly into its platform, enabling customers to offer physical gifts and branded swag alongside points and bonuses. The result? A more dynamic user experience, greater customer flexibility, and an edge in a competitive HR tech landscape.
“We wanted to engage with someone through their mailbox and Snappy tees that up perfectly,” said ERIN’s CEO, Mike Stafiej.
Company Overview
ERIN connects employees with job openings, enabling organizations to reward referrals and increase employee engagement. The platform also features gamified recognition and communications tools to help build connected workplaces.
Company Size
30+
employees
employees
PLATFORM
Employee Referral & Recognition
Industry
HR Technology
Global Headquarters
Pittsburgh,
PA
PA
Why ERIN Chose Snappy
ERIN had a clear goal: enhance its platform with non-monetary rewards that felt real, memorable, and seamless to send. After evaluating multiple vendors, the decision to partner with Snappy came down to technology and trust. ERIN’s CEO, Mike Stafiej, explained, “The Snappy API was easy to implement and incredibly well-documented.” The Snappy API allowed ERIN to deliver multiple rewards without the need to manage shipping, logistics, or fulfillment. This created a full-circle moment of delight for customers and recipients.
Integration Highlights:
Timeline: A few weeks
Team: Internal developers with Snappy support
Process: “One of the least painful integrations we’ve ever done” - ERIN’s CEO, Mike Stafiej
Minimized the hands-on effort that drained internal resources and was not measurable or scalable
From kickoff to launch, Snappy’s API delivered:
Complete control over campaign design, branding, and budgets
Clear, well-documented endpoints and capabilities
Responsive support led by Snappy’s partnerships and tech teams
Seamless user experience from ERIN’s platform to Snappy’s gifting flow
Impact on ERIN’s Platform
By embedding Snappy gifting, ERIN’s customers now have a new way to engage users, celebrate milestones, and reward behaviors.
Increased engagement in referral campaigns
Stronger completion rates when gifts accompany bonuses
Broader usage as gifting expands beyond points into one-off campaigns and swag stores
Budget controls and campaign-level customization that deliver scalability and predictability
“When everyone who participates is guaranteed a gift, participation goes up. It’s more than a star on a screen, it’s a real moment that people remember.” — ERIN’s CEO, Mike Stafiej.
Market Differentiation
& Customer Feedback
Snappy gifting helped ERIN stand out to both prospects and at-risk customers. Whether helping new clients launch referral programs or offering added recognition to boost retention, gifting added real value.
“This has helped us convert customers, create excitement, and reinforce the value of referrals,” — ERIN’s CEO, Mike Stafiej.
Looking Ahead
“Our customers love the flexibility. With Snappy, they can design programs that feel completely their own, without taking on extra operational work.”
ERIN continues to expand its gifting use cases, including:
“If you're considering a gifting integration with Snappy, do it.” - ERIN’s CEO, Mike Stafiej.
Gifting That Delivers Real Business Results
Fuel engagement, retention, and loyalty with every send
